Great opportunity to boost Tourism 3.0: Video game industry is trying to leverage its potential for fighting against climate change
Concern about climate change and the need to protect the environment is reaching its highest levels ever. Video game industry players are also embracing this concern into their business model and their products, trying also to raise awareness among their clients, and to move them to take action in addressing environmental challenges.
Environmental sustainability and tourism development have always been regarded as incompatible or at least difficult to integrate in practice. This article explains a few strategies that have proven to be effective in both directions.
While it is usually said that tourism activity is a threat to the conservation of environmentally fragile areas, the truth is that these areas rely on tourism as the main source of revenue, and that it does not pose any threat when it is properly managed.