Monitoring the destination activity and the demand characterization brings in many necessary insights for the destination executives to orientate their decisions
In Tourism 3.0, revenue streams are a result of the customer engagement in the mission accomplishment. Depending on every business model, there could be several kinds of revenue streams
As Destination models 3.0 consist on infrastructure platforms, these are rather fixed cost based, though they have some variable costs as well. As in all overhead based structures, they intend to leverage the platform structure to the utmost of its potential, attracting partners that ultimately generate economies of scale and also economies of scope.
Such a critical and strategic practice needs to be constantly reviewed and evaluated, for it is necessary to establish a precise protocol to ensure an optimal evaluation
As collaborative models, destination models 3.0 are based upon leveraging the potential of an extensive partner network, where we may find several kinds of profiles
As a complex challenge entailing the collaboration of most stakeholders, there are many key success factors to take into account
In the first development phase of the destination, it is essential to search for partners sharing the values, vision and commitment with the mission to leverage their strengths to the advantage of the destination. There are many different partner profiles to be targeted.