Tourism trends and other business’ trends influencing or applicable to the tourism industry
Following with the talent attraction strategy, this coming series of three articles explains how to build a network of innovators, setting a roadmap based on three phases for different types of contributors. This article focuses on describing the different kinds of targeted contributors, and defining how to build a network with the first kind of target contributors: the leaders and the influencers.
Today´s consumers do not want to be mere product buyers, but rather want to collaborate with their favorite brands and participate in the development of new products that better adapt to their needs and motivations.
As introduced in previous blogposts, Challenge Driven Innovation (CDI) follows a relatively complex operation system. This series of two articles explain in further detail the operation of a CDI system.
When talking about life changing experiences as one of the core elements of Tourism 3.0, one of the most remarkable examples to showcase this concept is “forest bathing”.
The Open Innovation platform needs to consider the needs and motivations of the target contributors, allowing them to build their reputation, share ideas, work collaboratively and network with fellow innovators.
At first sight, you might find the Tourism 3.0 model complex as it combines many concepts that are not yet usually integrated within the tourism business models. However, it can be far simpler than you imagine; it can be implemented just working out the following 10 steps
Technological innovations are streamlining processes in nearly all industries, and tourism is not an exception to this trend. The main technologies affecting the tourism industry are explained in this article.