Practices and visions on how to develop and make open innovation work
The Open Innovation platform needs to consider the needs and motivations of the target contributors, allowing them to build their reputation, share ideas, work collaboratively and network with fellow innovators.
To make Open Innovation work there needs to be a well-structured framework: the various kinds of outcomes, contributors and approaches may end up demanding a complex structure and operational system.
As long as executives are not trained to lead innovation and nor deploy Open Innovation, it is necessary to be aware of the most common pitfalls carried out in these cases and plan the Open Innovation system development with this in mind.
Beyond the basic roadmap provided in the previous post about how to deploy Open Innovation in destinations, this article provides a more detailed planning method to provide further guidance in the Open Innovation development.
To develop Open Innovation within a destination management organization, it is convenient to follow a basic roadmap consisting of five steps, in order to create enough consistency to ensure the desired results.
Beyond the possible outcomes explained in the previous article on the social media approach to Open Innovation, it is necessary to specify how to make it work. This article presents some approaches on how to operate social media for Open Innovation purposes.
Beyond Challenge Driven Innovation, there are many other approaches, such as the social media approach. This article explains the types of outcomes that can be obtained through social media in order to nurture the destination competitiveness.