Month: August 2021

Implementation of the Open Innovation system in destinations (II)

Once the strategy has been designed, the greatest challenge of all is putting it into practice. This entails great leadership skills and choosing the right people to drive the culture change ingrained in the adoption of an Open Innovation system. This article focuses on all the key success factors of the open innovation implementation process.

Implementation of the Open Innovation system in destinations (I)

Once the strategy has been designed, the greatest challenge of all is putting it into practice. This entails great leadership skills and choosing the right people to drive the culture change ingrained in the adoption of an Open Innovation system. This article focuses on the different types of players according to their role that are likely to be found in the organisation.