Month: September 2017

Making collaboration efficient when face to face is not possible

The practice of co-creation -either for content or product- is essential for the development of destinations 3.0, but face to face co-creation is not likely to be feasible for most of the potential contributors. What about virtual co-creation?

B2B sharing: the next logical step for Sharing Economy?

Consumer to consumer sharing models have disrupted the tourism industry in almost all of its business sectors. Are business to business sharing models the new revolution?

Collaboration is a Science. The good news is the MIT is researching on it

Collaboration and collaborative intelligence are deeply ingrained concepts within Tourism 3.0., but there is a lot to be learnt about how to collaborate effectively and optimize the leveraging of the collective intelligence for the benefit of the organization. The good news is that MIT is researching about it, as explained in this article.

New Zealand, a story-marketing destination benchmark

New Zealand is a benchmark destination for many reasons, but its story based marketing is probably one of its top key success factors

The kind of leadership that is music for our ears

Leadership style is somehow related to the dimension of the team to be led, and also correlated to flexibility and freedom of the team members to develop their creativity. This article illustrates how talented individuals prefer smaller teams with a particular leadership style.

Essential reads about collaboration

Collaboration has been on the spotlight of business literature throughout the last years, and so it is difficult to make a good selection when searching for good literature on business collaboration. This article proposes 3 outstanding books that will help you get further insights on this issue.

The Collective Impact Framework

Developing a mission driven business partnership is a complex challenge. The Collective Impact Framework sets the path to align all partners goals and strategies in order to maximize their aggregated impact

Basque SMEs collaborate to get larger and more global customers

Collaboration is at the core of destinations 3.0. In this blogpost we can learn about many types of business cooperation, to inspire new destination models.